Daon Wira (Desa Daon Wirausaha): Transformasi Produk Lokal melalui Penguatan UMKM Menuju Ekonomi Desa Berkelanjutan
DOI:
https://doi.org/10.59431/ajad.v6i3.1014Keywords:
Community Empowerment, Ppk Ormawa, Kwt, Msmes, Business Management, Rural EconomyAbstract
This community engagement activity was implemented through the Student Organization Capacity Strengthening Program (PPK Ormawa) under the DAON WIRA program to strengthen the capacity of the Women Farmers Group (KWT) in Daon Village in developing local processed product businesses. The main challenges faced by the partner group included weak institutional management, unsystematic financial recording, and limited product development, packaging, legal compliance, and marketing. The program employed a participatory approach through needs assessment, training, mentoring, monitoring, and evaluation. Interventions were carried out through three interrelated initiatives: DAON WIRA, SAKU DESA, and GEMAR DESA, which focused on institutional strengthening, financial management, and product development and marketing. The results indicate an increase in institutional and business management capacities, supported by the preparation of basic financial analyses and business plans. This program has encouraged KWT to manage its enterprise more systematically, strategically, and sustainably.
Downloads
References
Antlöv, H., Wetterberg, A., & Dharmawan, L. (2016). Village governance, community life, and the 2014 Village Law in Indonesia. Bulletin of Indonesian Economic Studies, 52(2), 161–183. https://doi.org/10.1080/00074918.2015.1129047
Banyard, V. L., Edwards, K. M., Rizzo, A. J., Segura-Montagut, A., Greenberg, P., & Kearns, M. C. (2023). Mixed methods community-engaged evaluation: Integrating interventionist and action research frameworks to understand a community-building violence prevention program. Journal of Mixed Methods Research, 17(4), 350–372. https://doi.org/10.1177/15586898221108013
Bebbington, A., Dharmawan, L., Fahmi, E., & Guggenheim, S. (2006). Local capacity, village governance, and the World Bank in Indonesia. World Development, 34(11), 1958–1976. https://doi.org/10.1016/j.worlddev.2005.11.020
Bhawra, J., Cook, B., Weiss, J., Katapally, T. R., & The Voice of Youth Team. (2023). A guiding framework for needs assessment evaluations to embed digital platforms in partnership with Indigenous communities. International Journal for Equity in Health, 22, 7. https://doi.org/10.1186/s12939-023-01828-5
Bianchini, M., & Kwon, I. (2021). Enhancing SMEs’ resilience through digitalisation: The case of Korea. OECD SME and Entrepreneurship Papers, No. 27. OECD Publishing. https://doi.org/10.1787/23bd7a26-en
Braun, V., & Clarke, V. (2021). Can I use TA? Should I use TA? Should I not use TA? Comparing reflexive thematic analysis and other pattern-based qualitative analytic approaches. Counselling and Psychotherapy Research, 21(1), 37–47. https://doi.org/10.1002/capr.12360
Devaux, A., Torero, M., Donovan, J., & Horton, D. (2018). Agricultural innovation and inclusive value-chain development: A review. Journal of Agribusiness in Developing and Emerging Economies, 8(1), 99–123. https://doi.org/10.1108/JADEE-06-2017-0065
Huang, S., He, J., & Jiang, Z. (2024). Co-producing access(ible) knowledge: Methodological reflections on a community-based participatory research. International Journal of Qualitative Methods, 23. https://doi.org/10.1177/16094069241257947
OECD. (2021a). SMEs going digital: Policy challenges and recommendations. OECD Going Digital Toolkit Notes, No. 15. OECD Publishing. https://doi.org/10.1787/c91088a4-en
OECD. (2021b). The digital transformation of SMEs. OECD Studies on SMEs and Entrepreneurship. OECD Publishing. https://doi.org/10.1787/bdb9256a-en
OECD. (2023). OECD SME and Entrepreneurship Outlook 2023. OECD Publishing. https://doi.org/10.1787/342b8564-en
Reed, M. S., Vella, S., Challies, E., de Vente, J., Frewer, L., Hohenwallner-Ries, D., Huber, T., Neumann, R. K., Oughton, E. A., Sidoli del Ceno, J., & van Delden, H. (2018). A theory of participation: What makes stakeholder and public engagement in environmental management work? Restoration Ecology, 26(S1), S7–S17. https://doi.org/10.1111/rec.12541
Widianingsih, I., McIntyre-Mills, J., & Wiradinata, R. (2019). Participatory action research and regional development in Indonesia: A systemic intervention approach. Systemic Practice and Action Research, 32(3), 263–280. https://doi.org/10.1007/s11213-018-9461-x
World Health Organization. (2023a). Social participation for universal health coverage: Technical paper. World Health Organization.
World Health Organization. (2023b). WHO framework for meaningful engagement of people living with noncommunicable diseases, and mental health and neurological conditions. World Health Organization.
Downloads
Published
Issue
Section
License
Copyright (c) 2026 Rania Aisyah Shaqi, Nur Andini Sulistia, Nayla Larasati Arinda Putri, Delta Nursyifa, Siti Anisaah, Bimbi Riris Tri Astuti, Fredy Wage Bimo Silitonga, Aprilia Andini, Cut Fatimah Keumala Putri, Zahra Puspita Sari, Siti Awaliah Latifah, Muhammad Azka A.M, Raihan Fajriansyah, Bayu Firmansyah, Galuh Rachman Yudhistira, Angga Satria Winangku, Nur Muhamad Iqbal
This work is licensed under a Creative Commons Attribution 4.0 International License.
