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Articles

Pengembangan Sistem E-Katalog sebagai Media Pemasaran Produk Alat Tulis Kantor pada PT Era Cipta Digital

  • 1* Uniersitas Medan Area
  • 2 Uniersitas Medan Area.

* Corresponding Author: Ridho Wahyu Darmawan

Open Access
DOI
https://doi.org/10.59431/jmasif.v5i1.733
Published
Pages
24-34

Issue

Vol. 5 No. 1 (2026)

Jurnal Manajemen Sistem Informasi (JMASIF)
April 2026

Abstract

The development of an e-catalog system for Office Supplies products at PT Era Cipta Digital aims to utilize digital technology to enhance marketing efficiency and simplify customer access to product information. This e-catalog is designed with features such as fast and effective product search, a user-friendly interface, and comprehensive product information, including specifications, prices, and real-time product availability. The development process begins with user needs analysis to understand customer expectations and requirements, followed by the design of a user-friendly system and the implementation of a digital platform accessible through various devices. In its implementation, the e-catalog is expected to improve product visibility, accelerate transaction processes, and provide a more comfortable and efficient shopping experience for customers. Furthermore, this e-catalog system is also anticipated to support PT Era Cipta Digital’s long-term business goals by improving operational efficiency and expanding market reach, making the company more competitive in the ever-growing office supplies market.

Keywords

E-Catalog Digital Marketing Office Supplies Digital System PT Era Cipta Digital Information Technology Customer Experience Operational Efficiency

How to Cite

Darmawan, R. W., & Sembiring, A. (2026). Pengembangan Sistem E-Katalog sebagai Media Pemasaran Produk Alat Tulis Kantor pada PT Era Cipta Digital. Jurnal Manajemen Sistem Informasi (JMASIF), 5(1), 24-34. https://doi.org/10.59431/jmasif.v5i1.733

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Author Biographies

  • Ridho Wahyu Darmawan, Uniersitas Medan Area

    Program Studi Teknik Informatika, Fakultas Teknik, Uniersitas Medan Area, Kota Medan, Provinsi Sumatra Utara, Indonesia.

  • Arnes Sembiring, Uniersitas Medan Area.

    Program Studi Teknik Informatika, Fakultas Teknik, Uniersitas Medan Area, Kota Medan, Provinsi Sumatra Utara, Indonesia.

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Copyright (c) 2026 Ridho Wahyu Darmawan, Arnes Sembiring

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